Analysis of Netflix Stock: Ads. New Chapter of Streaming


Analysis of Netflix stock need to consider the ads-supported plan.
image sources: freepik.com

Analysis of Netflix Stock is focused on answering this question: It loses 200 million subscribers in the first quarter of 2022. The streaming giant plan to launch an ad-supported program to cut the expense and offer lower subscription fees for the customer. Will this decision help company to regain or at least retain its customer?

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Netflix’s Competitive Advantage is Losing?


Netflix's Competitive Advantage is decaying due to the competitors don't need to make money.
Source: Freepik

If we inspect carefully the number of subscribers lost, actually Netflix is just fine. The streaming giant only lost 200 thousand subscribers from a total of 221 million. It is a tiny fraction, less than 0.1%. It is no big deal. Netflix said that number comes from 700 thousand losses due to Russian things. If we neglect Russia – Ukraine number, Netflix has an additional 500 thousand subscribers. Not bad. Far from it. Case closed. So, why we are here? To address a more important issue: Netflix’s Competitive Advantage.

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Intangible Asset Analysis: Misunderstanding Moat

Based on our Intangible Asset Analysis, a well-known brand isn't equal with an economic moat or durable business advantages
Image by Pashminu Mansukhani from Pixabay
KFC, McDonald’s, Burger King and other fast-food restaurant has their own burger. And it doesn’t make a significant difference.

A good product doesn’t always come with durable economic advantages. Sony makes high-quality DVDs, but you can replace them with Verbatim without much issue. Investingdeck.com tries to resolve one of the misunderstandings about the economic moat. Welcome to our intangible asset analysis.

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